Tuesday, January 3, 2017

Top 3 Things Millennials Look for in an Apartment

Millennials get a bad rap for being unreliable, rootless and cheap. But no generation should be painted with such a broad brush. After all, you can't avoid renting to everyone born between the years of 1983 and 2000. So what is it that millennials want most in rental units?

High-speed internet and WIFI. Millennials are a digital generation - they were practically born with iPods in their hands! Embrace the technology and ensure your tenants have access to fast internet. Including it in their monthly rent is a great way to keep everyone happy.

Dog parks. Everyone loves a pup, especially millennials. Dog parks are a must for millennials looking to exercise their dogs and even meet new people. Don't look at dog parks as an amenity just for pets - it can be a great place for building a social community.

Upgraded fitness centers. With a focus on health, millennials are constantly searching for a way to stay in shape. Treadmills and free weights just aren't going to cut it these days. Instead, expand your gym's offerings by including more machines and maybe even a group fitness class or two.

Laundry. Nobody likes hauling their dirty clothes across town to the laundromat. If your units don't include washers and dryers, partner with a local laundromat to offer laundry services to residents.

- Scott Safadi


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